Joe Whinney | TEDxSeattle
Joe Whinney, Founder and CEO, Theo Chocolate
After spending many years researching sustainable agricultural and agro-forestry in the humid tropics, Joe pioneered the organic cocoa and chocolate market into the US in the early 90’s. Many years later, Theo Chocolate is the culmination of Joe’s experiences working with cacao farmers and his expertise in navigating the economics of cocoa and chocolate manufacturing from beans to finished confections. Joe’s dedication to the fundamental principle that there is no luxury in products that benefit us today, while depleting the resources of future generations is at the core of Theo’s mission and vision as a company.




